Sometimes, ALT Text Can Send The Wrong Message
In email marketing, the use of alt attributes in images is often a recommended and common practices for communicating branding elements and graphic calls to action, while images are “off”. However with this particular execution, I’m afraid it backfired.
- 5 Alternative Email Calls-to-Action - November 29, 2019
- Ignoring Usability When Selecting an Email Service Provider is a Giant Waste of Money - November 3, 2019
- Automated Email Marketing: 3 Profitable Tactics You Can Use Today - October 23, 2017